Privacy policy

Data Privacy Policy 
Last updated on November 24, 2022

1. What do we do?
NOW Care (Chemin des Sapins 4 in 1170 Aubonne) operates the website nowcare.ch (hereinafter referred to as “we”). On this website you can find out more about our organization, use our online services and get in touch with us.
The protection of your personal data is very important to us. In this data protection declaration, we inform you transparently and understandably about what data we collect via our website and how we deal with it. For this reason we use the icons from thePRIVACY ICONS association. They are intended to help you quickly get an overview of how we process your data.

2. What do we inform you about?

What data is collected on nowcare.ch;
Under what conditions we process your data and for what purpose;
How long we keep your data; When disclosure to third parties is permitted;
How we process your data (“individual data processing operations”);
When and how you can object to data processing;
What rights you have and how you can assert them.

3. Definitions of terms
3.1 What is personal data?
Personal data (hereinafter also referred to as “§”) is all information that relates to a specific or identifiable natural person. This includes, for example, name, address, date of birth, email address or telephone number. Data about personal preferences such as leisure activities or memberships also count as personal data.

3.2 What is particularly sensitive personal data?
data about religious, philosophical, political or trade union views or activities; Data on health and, if applicable, information on administrative or criminal prosecutions and sanctions as well as data on social assistance measures are considered to be particularly sensitive personal data. If necessary and appropriate, we can request and process particularly sensitive personal data. In this case, their processing is subject to stricter confidentiality.

3.3 What is editing personal data?
Processing means any handling of personal data, regardless of the means and procedures used, in particular the acquisition, storage, retention, use, modification, disclosure, archiving, deletion or destruction of data.

3.4 What is disclosing personal data?
This is the transmission or making available of personal data, for example publication or disclosure to a third party.

4. How can you get in touch with us?
If you have any questions or concerns about how we protect your data, you can contact us at any time by email at larina@nowcare.ch. The person responsible for the data processing carried out via this website is:
Larina Maira Laube
Chemin des Sapin 4
1170 Aubonne

5. Does our privacy policy always stay the same?
We may change this privacy policy at any time. The changes will be published on nowcare.ch, you will not be informed separately.

6. General principles
6.1 What data do we collect from you and from whom do we receive this data
We primarily process personal data that you provide to us or that we collect when operating our website. We may also receive personal information about you from third parties. These can be the following categories:
Personal master data (name, address, dates of birth, etc.);
Contact details (mobile phone number, email address, etc.);
Financial data (e.g. account details);
Online identifiers (e.g. cookie identifiers, IP addresses);
location and traffic data;
sound and image recordings;
particularly sensitive data (e.g. biometric data or information about your health).

6.2 Under what conditions do we process your data?
We process your data in good faith and for the purposes set out in this privacy policy. We ensure that processing is transparent and proportionate.
If, in exceptional cases, we are unable to comply with these principles, data processing may still be lawful because there is a justification. The following can be considered as

6.3 3 How can you revoke your consent?
If you have given us your consent to process your personal data for specific purposes, we will process your data within the scope of this consent unless we have other justification.
You can revoke your consent at any time and send an email to the address given in the legal notice. Data processing that has already taken place is not affected by this.
If you have signed up for our newsletter, you can click on the link provided in the newsletter to unsubscribe.

6.4 In what cases can we pass on your data to third parties?
principle
We may rely on the services of third parties or affiliated companies to process your data. We contractually ensure that third parties and affiliated companies comply with data protection requirements. Under certain circumstances we are also obliged to disclose your data to authorities. We only share your personal information if:

Transfer abroad
Under certain circumstances, your personal data may be transferred to companies abroad as part of order processing. These companies are committed to data protection to the same extent as we are. The transmission can take place worldwide.
If the level of data protection does not correspond to that of the EEA area, we carry out a prior risk assessment and contractually ensure that the same protection as in the EEA area is guaranteed (e.g. by means of the EU Commission's new standard contractual clauses or other legally required measures ). If our risk assessment is negative, we will take additional technical measures to protect your data. You can access the EU Commission's standard contractual clauses here.

6.5 How long do we keep your data?
We only retain personal information for as long as necessary to fulfill the individual purposes for which the information was collected.
Data that we store when you visit our website will be retained for twelve months. An exception applies to analysis and tracking data, which can be retained for longer.
We store contract data for longer because we are obliged to do so by legal regulations. In particular, we must store business communications, concluded contracts and booking documents for up to 10 years. If we no longer need such data from you to carry out the services, the data will be blocked and we will only use it for accounting and tax purposes.

6.6 How do we protect your data?
We will keep your information secure and take all reasonable measures to protect your information from loss, access, misuse or alteration.
Our contractual partners and employees who have access to your data are obliged to comply with data protection regulations. In some cases it will be necessary for us to pass on your requests to companies affiliated with us. Even in these cases, your data will be treated confidentially.

Within our website we use the SSL process (Secure Socket Layer) in conjunction with the highest level of encryption supported by your browser.

6.8 What rights do you have?

c. right of providing information
You can request information about the data we have stored about you at any time. We ask you to send your request for information together with proof of identity to larina@nowcare.ch.
You also have the right to receive your data in a common file format if we process your data automatically, and if you have given your consent for the processing of this data; or
You have disclosed data in connection with the conclusion or processing of a contract.
We may restrict or refuse to provide information or data release if this conflicts with our legal obligations, legitimate own or public interests or the interests of a third party.

The processing of your application is subject to the statutory processing period of 30 days. However, we may extend this deadline due to a high volume of inquiries, for legal or technical reasons or because we need further information from you. You will be informed about the extension of the deadline in a timely manner, at least in text form

d. Deletion and correction
You have the option to request the deletion or correction of your data at any time. We can reject the request if legal regulations require us to store it for a longer period of time or without changes or if there is a permit that conflicts with your request.
Please note that exercising your rights may conflict with contractual agreements and may have corresponding effects on the execution of the contract (e.g. premature termination of the contract or cost consequences).

e. Legal recourse
If you are affected by the processing of personal data, you have the right to enforce your rights in court or to submit a report to the responsible supervisory authority. The responsible supervisory authority in Switzerland is the Federal Data Protection and Information Commissioner: http://www.edoeb.admin.ch.

7. Individual data processing operations
7.1 Providing the website and creating log files
What information do we receive and how do we use it?
When you visit nowcare.ch, certain data is automatically stored on our servers or on servers of services and products that we purchase and/or have installed for system administration purposes, for statistical or backup purposes or for tracking purposes. It is about:

Why are we allowed to process this data?
This data cannot be assigned to a specific person and this data is not merged with other data sources. The log files are stored to guarantee the functionality of the website and to ensure the security of our information technology systems. This is our legitimate interest
How can you prevent data collection?
The data is only stored for as long as is necessary to achieve the purpose for which it was collected. Accordingly, the data will be deleted at the end of each session. The storage of log files is absolutely necessary for the operation of the website, so you have no opportunity to object to this.

7.2 Tenacity Pixels
How do tracking pixels work?
We may use web beacons on our website. Web beacons are also known as web beacons. Web beacons - including those from third parties whose services we use - are small, usually invisible images that are automatically retrieved when you visit our website. Web beacons can be used to collect the same information as server log files. We use them for the same purposes as log files - you cannot prevent data collection.

7.3 Evaluations
In some cases, your personal data is processed automatically in order to evaluate certain personal aspects.
We use such reviews in particular to provide you with targeted information and advice about certain services or products we offer. For this purpose, we use evaluation tools that enable us to communicate as needed and take appropriate advertising measures, including market and opinion research.

7.4 Contact
contact form
What information do we receive and how do we use it?
On our website you can contact us using an electronic contact form. The data you provide in the input mask, such as name, email address, etc., will be transmitted to us and stored.
The data you provide will be used by us to complete your request.
Why are we allowed to process this data?
The justification is based on the implementation of pre-contractual measures and our legitimate interests in completing the request.
e-mail
What information do we receive and how do we use it?
You have the option of contacting us by email. If you contact us by email, the following data will be processed:

Why are we allowed to process this data?
Your details will be stored by us in order to process your request and in case of follow-up questions. Pre-contractual measures or our legitimate interests in completing the request serve as justification.
Safety notice
We would like to point out that emails can be read or changed during transmission without authorization and without being noticed. The spam filter can be used to reject emails if they have been identified as spam by certain characteristics.

7.5 Success and reach measurement
How does success and reach measurement work?
Our notifications and communications may contain web links or web beacons that record whether an individual communication was opened and which web links were clicked. Such web links and web beacons can also record the use of notifications and messages on a personal basis.
Why are we allowed to process this data?
We need this statistical recording of usage to measure success and reach in order to be able to offer notifications and messages based on the needs and reading habits of the recipients effectively and user-friendly as well as permanently, securely and reliably.

7.6 Blog
What information do we receive and how do we use it?
You have the opportunity to comment on our blog posts. To publish a comment, you must provide us with the following information:

Why are we allowed to process this data?
If you post the comment, you agree that your name will be published. If you do not want this, we ask that you use an alias name.
You also agree that we may use your email address to verify your identity or to contact you if there is a response to your comment.

7.7 Web or ticket shop
What information do we receive?
You can order tickets for our events in our web or ticket shop. When you complete an order, we collect and store the data you provide in the input mask. This includes name, email address, delivery address, telephone number and, if necessary, other information.
How do we use your data?
We mainly need your data to process and fulfill your order. We may also need the data in order to be able to identify you as our customer, to correspond with you, for invoicing, if necessary to assert any claims and to manage our customer data. The justification for processing your personal data as part of the ordering process is the fulfillment of the contract.
What information do we pass on to third parties and how is this data used?
Your data will be treated confidentially and only passed on to third parties as part of the contract processing and as necessary. In order to process the delivery of your order, your name and address must be sent to the carrier.
Ticket sales are processed by the third-party provider. The payment and contact details you provide will be passed on to the freight forwarder for the purpose of processing payments and carrying out the dunning process. The freight forwarder works on our behalf and may not use the transmitted data for its own purposes.

7.8 Newsletters

How does the newsletter work?
You have the opportunity to register for our free newsletter via our website. With the newsletter you will receive information about new articles, events and offers.
What information do we receive and how do we use it?
When you register for the newsletter, we collect your email address and any other contact details. We need this for shipping and verification.
We are entitled to pass on your data to third parties for the purpose of technical processing of the newsletter.

We store your data for the duration that you are registered for the newsletter. If you unsubscribe, your data will be stored for as long as is necessary to register your deregistration.
Why are we allowed to send you the newsletter?
By submitting your newsletter registration, you give your consent to data processing. You agree to receive our newsletter regularly and that your usage behavior may be statistically evaluated to optimize the newsletter.

7.9 Cookies
How do cookies work?
Our website uses cookies. Cookies are data sets that are stored on the operating system of your device using the browser when you access our website. Cookies do not cause any damage to your computer and do not contain viruses.
What information do we receive and how do we use it?
Most of the cookies we use are so-called “session cookies”. They are automatically deleted after your visit. Other cookies remain stored on your device until you delete them. These cookies enable us to recognize your browser the next time you visit. This allows us to save certain settings (such as language settings or location information) so that you do not have to re-enter them when you visit the website again.

Why are we allowed to use cookies?
We use cookies so that we can make our website more user-friendly, effective and secure. The use of cookies and the related processing of your data is based on our legitimate interests in the stated purposes
How can you prevent data collection via cookies?
The cookies are stored on your computer. You therefore have full control over the use of cookies. You can delete these completely or deactivate or restrict transmission by changing the settings in your browser. If cookies are deactivated for our website, it may no longer be possible to use all functions of the website to their full extent.

7.10 Facebook Pixels

How does Facebook Pixel work?

Our website uses the visitor action pixel from Facebook Ireland Ltd., 4 Grand Canal Square, Grand Canal Harbour, Dublin 2, Ireland and Facebook Inc., 1601 S. California Ave, Palo Alto, CA 94304, USA to measure conversions; both together “Facebook”, whereby Facebook Ireland Ltd. Responsible for processing personal data. Facebook Pixel allows us to track your behavior after you have been redirected to our website by clicking on a Facebook ad. The data collected is anonymous for us as the operator of this website. We cannot draw any conclusions about you.

Why are we allowed to use Facebook Pixel?

We use Facebook Pixel to evaluate the effectiveness of Facebook advertisements for statistical and market research purposes and to optimize future advertising measures.

What information do you share with Facebook?

Your data will be processed by Facebook. This makes it possible to connect to your respective user profile. Facebook can use the data collected for its own advertising purposes. As the site operator, we cannot influence this use of your data.

7.11 Google Analytics
How does Google Analytics work?

Our website uses Google Analytics, a service provided by Google Ireland Ltd., Google Building Gordon House, Barrow St, Dublin 4, Ireland and Google LLC, 1600 Amphitheater Parkway Mountain View, CA 94043, USA; both together “Google”, whereby Google Ireland Ltd. is responsible for processing personal data. Google uses cookies that are stored on your device and enable you to analyze the website. The information generated by the cookie about your use of the website is transmitted to a Google server in the USA and stored there. We have added the code “anonymizeIP” to Google Analytics. This ensures that all data is collected anonymously. Only in exceptional cases will the full IP address be transmitted to a Google server in the USA and shortened there.

Why are we allowed to use Google Analytics?

Google evaluates the data collected on our behalf so that we can get an idea of ​​visits and user behavior on our website. This allows us to improve our services and website content and design.

How can you prevent your data from being collected via Google Analytics?

You can prevent the storage of cookies by adjusting the settings in your browser accordingly (see our information on cookies). You can opt out of Google Analytics by downloading and installing the Google Browser Add-on.

7.12 Google Tag Manager
We use Google Tag Manager on our website. This collects data about user behavior on our website and forwards it to our analysis tools. Google Tag Manager does not have access to the data, it only collects the data.

Since Google Tag Manager does not process any personal data per se, please refer to the information on the respective tracking services and the usage guidelines of Google Tag Manager. Usage guidelines: https://www.google.com/intl/de/tagmanager/use-policy.html.

Facebook Custom Audiences is used to target users who have interacted with a brand or company.

7.16 US Privacy User Signal Mechanism
The US Privacy User Signal Mechanism is used to ensure that a user in the United States can indicate their privacy preferences. These settings are then passed on to the websites that the user visits. This is to ensure that websites respect the user's privacy settings.

7.17 Global Site Tag
Global Site Tag (gtag.js) is a general purpose analytics tag from Google used to measure and convert website traffic. It is commonly used on corporate websites with many different products and services to generate accurate and detailed reports on website usage.

7.18 Fera
Fera is used to prevent cardiovascular diseases, hyperlipidemia, high blood pressure and type II diabetes mellitus as well as to reduce cardiovascular risk factors such as body weight, blood sugar and blood lipid levels.

Conversion tracking allows you to track which of your ads on Pinterest lead to conversions. This is about measuring the impact of your Pinterest ads on the users who see them. The results of conversion tracking can help you optimize the impact of your ads and achieve your ROI goals.

7.20 Klaviyo
Klaviyo is an email marketing platform used by retailers and e-commerce companies to improve their customer relationships and generate more sales. Klaviyo allows users to send emails to their contacts to introduce them to products and offers, encourage them to purchase more products, or inform them of important news. Users can also create automated email campaigns that trigger specific customer actions or behaviors to ensure the right messages are delivered to the right audience



be sent on time.